New at Heinen’s: 27 Products to Elevate Your Everyday
The start of a new year means you’re probably cleaning the holiday goodies out of the fridge and pantry to make room for your everyday staples.
Before writing your restock list, check out all of the new items that are now available on our shelves!
We’ve welcomed a large assortment of brands that are known for their innovative, better-for-you products made from simple ingredients for various dietary lifestyles.
Whether you’re seeking foods higher in protein, lower in sugar, lactose-free, or plant based, you’re sure to find something new to add to your routine.
1. Barebells Protein Bars
Launched in 2016 to bring excitement to the protein bar category, Barebells offers a range of better-for-you protein bars that provide a nutritious alternative to high-sugar snacks and desserts. If you’re wondering how good they taste, just look at their names – Salty Peanut, Caramel Cashew, and Cookies & Crème. Our mouths are already watering! Located in the Wellness Nutrition Bar Aisle.
Available in Creamy Crisp, Salty Peanut, Caramel Cashew, Cookies & Cream, and Chocolate Dough.
2. Bellwether Farms A2 Milk and Sheep Milk Yogurt
Bellwether Farms has been offering high-quality sheep milk and cow milk yogurts since 1986. In fact, their influence contributed to today’s mainstream accessibility of sheep milk cheeses and yogurts. If you have yet to experience sheep milk yogurt, allow us to provide some insight!
Sheep milk contains approximately one-third more energy than cow or goat milk, in addition to double the protein and higher levels of beneficial fats, vitamins, and minerals. You can try it today by choosing Bellwether’s plain, vanilla, or blackberry sheep milk yogurt at Heinen’s.
Alternatively, if you prefer something more traditional, explore the brand’s A2 milk yogurt options. No matter which option you choose, they’re guaranteed to be easier on your stomach than traditional dairy. Located in the Dairy Department.
Available in Plain A2 Milk Yogurt, Vanilla A2 Milk Yogurt, Blackberry A2 Milk Yogurt, Plain Sheep Milk Yogurt, Vanilla Sheep Milk Yogurt, and Blackberry Sheep Milk Yogurt.
3. Blue Zones Kitchen Bowls
Blue Zones are areas of the world (specifically the Mediterranean) with the longest living inhabitants. After years of study, it was determined that much of this longevity is due to specific healthy dietary habits. Inspired by these regions, Blue Zones Kitchen offers ready-to-heat bowls featuring organic produce, grains, lentils, beans, and other nutritious ingredients. Located in the Frozen Food Department.
Available in Burrito, Sesame Ginger, Heirloom Rice, and Korean Mixed Rice.
4. Brown Cow Whole Milk Cream Top Yogurt
Made from the milk of cows in Londonderry, New Hampshire, Brown Cow Whole Milk Cream Top Yogurts are reminiscent of the way yogurt used to be made – when smooth cream rose to the top. Using only whole milk, each variety contains no artificial growth hormones, artificial flavors, or artificial sweeteners. Located in the Dairy Department.
Available in Vanilla, Cherry Vanilla, Coffee, and Maple.
5. Carrington Farms Quinoa Crounons
If you love a crunchy topping on your salads, look no further than Crounons from Carrington Farms. Known as THE crouton alternative, crounons are made from crispy puffed quinoa and blended with special seasonings for flavor. These clean-label products contain less than seven ingredients but pack plenty of flavor and crunch. Located in the Salad Dressing Aisle.
Available in Garlic & Parmesan and Pepper & Sea Salt.
6. Chobani High Protein Yogurt and Complete Drinks
Chobani is renowned for its innovative and nutritious Greek yogurts. The brand has continued to diversify its product offerings and now provides High Protein Yogurts and Complete High Protein Drinks. Offering 20g of protein per cup, Chobani High Protein Yogurts offer complete proteins to keep you feeling satiated and energized. For those on-the-go, Chobani Complete High Protein Drinks offer a lactose-free way to sip 15-30g of protein. Whether you choose the cup or the bottle, every variety is guaranteed to be made with the highest quality ingredients for the best possible taste . Located in the Dairy Department.
Available in High Protein Vanilla Yogurt, High Protein Raspberry Lemon Yogurt, High Protein Strawberry Kiwi Yogurt, Strawberry Cream Complete Drink and Mixed Berry Vanilla Complete Drink.
7. The Coconut Cult Yogurt
The Coconut Cult is known for its commitment to to preserving the probiotics in their yogurt through fermentation rather than pasteurization. As a result, their yogurts are bursting with super-live cultures that benefit gut health. The brand is committed to small batch production, specialty sourcing, and protecting the planet through the use of glass jars. Try it once, and you’ll be hooked on the creamy texture and unique flavors. Your gut will thank you too! Located in the Dairy Department.
Available in Original, Chocolate Mousse, Harvest Strawberry.
8. Dave’s Gourmet Organic Simply Red Pasta Sauce
Designed to be a delicious base for any meal, Dave’s Gourmet Organic Simply Red Pasta Sauce is a healthy, high-quality alternative to other pasta sauces. Not only is it made without added sugar, but it’s also low in sodium (only 135 grams per serving), USDA certified organic, gluten-free, and free of preservatives. Pour it over sauteed veggies, whole grain pasta, or meats for a satisfying meal. Located in the Pasta Aisle.
9. Dr. Squatch Men’s Natural Bar Soap
Enhance your shower experience with Dr. Squatch’s Men’s Natural Bar Soap, crafted from high-quality ingredients. Unlike other soaps that include harmful substances, Dr. Squatch’s soap swaps synthetic ingredients for naturally occurring ingredients that are better for the skin. Each variety is specifically formulated to raise the bar for men’s self care through curated ingredients and manly scents. Located in the Personal Care Aisle.
Available in Alpine Sage, Bay Rum, Birchwood Breeze, Fresh Falls, Frosty Peppermint, Pine Tar, Snowy Pine Tar, and Wood Barrel Bourbon.
10. Evergreen Mini Waffles
Rise and shine – it’s waffle time! Begin your family’s day with Evergreen Mini Waffles, an excellent choice for children and adults who desire a nutritious breakfast but lack the time to prepare something from scratch. Each serving includes fruits and vegetables, fiber, and up to 15g of protein, ensuring a wholesome start to every day. Available in the Frozen Food Department.
Available in Apple Cinnamon Cobbler and Zucchini Carrot Cake.
11. Fage BestSelf Lactose Free Yogurt and Creamy Dreamy Yogurt
If you’re looking for a lactose free yogurt, you’ve found it with Fage! We’re excited to introduce Fage BestSelf Lactose Free Yogurt , which offers an impeccable balance of rich flavor and creamy texture without the lactose that can lead to an upset stomach. For customers who can tolerate lactose, Fage Creamy Dreamy Yogurt offers an indulgent treat with a healthy twist featuring dessert-inspired flavors, real cultured cream, and 100% natural ingredients. Located in the Dairy Department.
BestSelf varieties include Plain, Strawberry, Blueberry, and Honey.
Creamy Dreamy varieties include Stracciatella, Lemon Meringue, and Sweet Vanilla.
12. Food Should Taste Good Pita and Cornbread Crackers
Produced by Food Should Taste Good, a brand committed to making delicious, wholesome products with simple ingredients, these pita and cornbread crackers are best enjoyed on their own or with your favorite dips. The pita chips pair well with hummus or salsa, while the cornbread crackers complement virtually any cheese or fresh dip. Located in the Cracker Aisle.
Available in Sea Salt Pia Crackers, Multigrain Pita Crackers, and Original Cornbread Crackers.
13. Four Sigmatic Organic Coffee and Creamer
Finding the perfect coffee and creamer duo is no small feat. Fortunately, brands like Four Sigmatic make it easy by creating both Organic Coffee and Organic Creamer.
For more than 10 years, Four Sigmatic has been creating mushroom and adaptogen-packed blends to improve the lives of coffee lovers everywhere. New to their product lineup is organic creamer powered by brain-loving ingredients such as lion’s mane and L-Theanine for extra focus. Paired with organic coffee, which contains focus-enhancing mushrooms and organic whole beans for enhanced energy, this dynamic duo is the ultimate way to fuel your mornings. Located in the Coffee Aisle.
Coffee varieties include Think Organic Ground Coffee, Think Organic Whole Bean Coffee, and Happy Gut Organic Ground Coffee.
Creamer varieties include Think Organic Vanilla Coconut and Think Organic Cacao Coconut.
14. Fresh Express Hot or Cold Salads
Indulge in a delicious and convenient salad experience! Fresh Express Hot or Cold Salads come fully prepared with noodles and veggies, so all you have to do is pour the refreshing salad into a bowl to enjoy cold, or heat in the microwave to enjoy hot. After adding the toppings and dressing, your salad is ready to enjoy within minutes. Located in the Produce Department.
Available in Asian Sweet Ginger, Teriyaki, and Korean Sesame.
15. Grandy Organics Granola and Coconola
If you love granola, you simply must try Grandy Organics Granola and Coconola.
Created by natural foods trailblazer Grandy Organics (formerly Grandy Oats) in Maine, Coconola substitutes grains for coconut chips, without sacrificing the beloved texture of classic granola. Made in small batches in a solar powered bakery, Grandy Organics Coconola and Granola are Certified Organic, Non GMO, and packed with wholesome protein. Located in the Cereal Aisle.
Available in Original Coconola, Dark Chocolate Sea Salt Coconola, Classic Granola, and Apple Crisp Granola.
16. Heinen’s Microwavable Vegetable Sides
Our new Microwaveable Vegetable Sides make adding fresh produce to your plate easier than ever! Each variety comes pre-cut and packaged in a microwaveable bag for easy and fast cooking. Versatile and delicious, serve them alongside meat or fish, stir them into soups or stews, or enjoy alone for a healthy serving of veggies. Located in the Produce Department.
Available in Sweet Baby Broccoli, Halved Brussel Sprouts, and Vegetable Medley.
17. Hodo Tofu
Vegetarians and meat eaters agree that Hodo Tofu’s flavored tofu bowls are delicious and satisfying! The Red Curry option features extra-firm tofu mixed with a creamy coconut milk base, tangy lemongrass, ginger, and a “super-secret spice mix,” while the Japanese Teriyaki Tofu offers the perfect blend of savory tamari and caramelized sweetness.
Both tofu bowls can be cooked on the stovetop, popped in the microwave, or placed in the air fryer! Once they’re cooked, simply pile them onto soba noodles, add to a quinoa bowl, or toss with greens. The serving options are endless! Located in the Meat Department.
Available in Thai Red Curry Tofu and Japanese Teriyaki Tofu.
18. Lavva Dairy Free Pili Nut Yogurt
Lavva Dairy Free Pili Nut Yogurt combines the low-carb Pili nut with coconut and cassava to achieve a thick, silky-smooth texture that is not always common in dairy free yogurt. Each cup of Lavva is infused with prebiotic-rich plantains to nourish the probiotics within your body and delivers 50 billion live probiotics to promote a happy, healthy, and satisfied gut. Located in the Dairy Department.
Available in Original, Vanilla and Mango.
19. 2 Nonni Meats Hot Italian Sausage
Using a process passed down by generations, 2 Nonni Meats is a family-owned Northeast Ohio-based business that has perfected the art of making dried sausage. Committed to quality through their minimal-ingredient recipes and small batch production, 2 Nonni Hot Italian sausage is as authentic as it gets without taking a trip to Italy. Located in the Frozen Section of the Meat Department.
20. Once Upon a Farm Refrigerated Oat Bars
Are you in search of a snack that you can feel confident feeding to kids? Check out the Refrigerated Oat Bars from Once Upon a Farm. These tasty bars are made from real fruits and vegetables and 100% whole grain oats. Free of added sugar, they can be served straight from the refrigerator, making them an ideal choice for breakfast or after-school snacking. You may even find yourself sneaking a bite as an adult! Located in the Dairy Department.
Available in Apple Cinnamon, Banana Chocolate, and Strawberry.
21. Painterland Sisters Organic Skyr Yogurt
Launched by two sisters, Painterland Sisters utilizes milk straight from their family-owned farm to produce nutrient-dense and flavorful Skyr yogurt. The sisters are dedicated to delivering truly amazing Icelandic-style yogurt while upholding farming practices that protect customers and the environment.
Each cup contains only essential ingredients – protein, healthy milk fats, organic fruit, cane sugar, and billions of healthy probiotics. As the cherry on top, this yogurt is lactose-free and made without fillers or added hormones. The result is an all-natural, extra-creamy yogurt packed with protein and low in sugar. Located in the Dairy Department.
Available in Plain, Meadow Berry, Plain, Savannah’s Peach, Strawberry, and Vanilla Bean.
22. Phenomenal Foods Co. Keto Hot Cereal
Founded by a Clevelander, Phenomenal Foods Co. aims to provide customers with simple, healthy, and nutritious breakfast options without heavy carbs.
Each serving of the brand’s Keto Hot Cereal comes loaded with almonds and flax for healthy fats, fiber, and protein. It’s also free of preservatives and additives. Best of all, it’s super easy to prepare on the stovetop or microwave. Within minutes, you can enjoy a cozy, creamy bowl of hot cereal to start your day. Located in the Breakfast Aisle.
Available in Blueberry, Cinnamon Bun, and Original.
23. Phillips Spinach and Artichoke Stuffed Baby Bella Mushrooms
If you need a bite-size appetizer that everyone will love, look no further. These Spinach and Artichoke Stuffed Baby Bella Mushrooms are perfect for a party or an evening when there’s little time for meal prep. Simply heat these delicious mushrooms in the oven and enjoy! After trying them once, they will become your go-to for any gathering. Located in the Produce Department.
24. Riverence Hot Smoked Trout
In the mood for something smokey? Riverence will satisfy your craving with their responsibly raised Hot Smoked Trout featuring no artificial ingredients or preservatives. Available in Original and Garlic Pepper flavors, the fish is brined with salt and slowly smoked over applewood. Grab a pack for sandwiches, bagels, or to enjoy as is. Located in the Seafood Department.
Available in Original Hot Smoked Trout and Garlic Pepper Hot Smoked Trout.
25. Siggi’s Low Skyr Sugar Yogurt
If you’re seeking a yogurt that’s lower in sugar and calories, yet packed with natural ingredients and protein, you’ll find it in Siggi’s Low Sugar Skyr Yogurt. Inspired by the food of Siggi Hilmarrson’s childhood home in Iceland, Skyr is a traditional Icelandic yogurt known for its thick, creamy texture. Made from simple ingredients, free of artificial sweeteners, and containing live active cultures, Siggi’s has been popular in our Dairy Department for years, and we think their new low sugar options are going to be just as beloved! Located in the Dairy Department.
Available in Vanilla and Strawberry.
26. Suja Organic Green Delight Juice
Our customers love Suja Organic Juices, so we’re thrilled to add the brand’s Green Delight Juice to our refrigerators. This delightful juice includes an ample assortment of greens including kale, cucumber, celery, chard, and lettuce, but don’t worry, it doesn’t taste like grass. Instead it tastes subtly sweet thanks to the addition of fruits such as apples and mangoes. Cold pressed and free of added sugars and artificial flavors, each bottle of Suja Organic Green Delight Juice is made using organic produce. Located in the Dairy Department.
27. Too Good & Co. Remix Yogurt
Too Good & Co. is a brand committed to benefiting customers and the planet. Their healthy Remix Yogurts offer the option to mix in ingredients such as fruits, nuts, grains, and chocolate for added flavor and crunch. Additionally, with every purchase of Too Good products, the organization donates proceeds to nonprofits dedicated to combating hunger and food waste. By choosing these Remix Yogurt options, you can contribute to your well-being and support those in need. Located in the Dairy Department.
Available in Strawberry Dark Chocolate Almond, Banana Dark Chocolate Honey, and Blueberry Almond Oat Crisp.