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4 Simple and Healthy Food and Drink Trends For 2025

4 Simple and Healthy Food and Drink Trends For 2025

The following article was written by Heinen’s Chief Dietitian, Melanie Jatsek RD, LD.

The desire to improve our health is rooted in human nature, and for good reason! It keeps us inspired and striving to take care of our precious, resilient bodies. A gentle reminder to help us stay committed to ongoing self-care is Jim Rohn’s wise advice to, “Take care of your body. It’s the only place you have to live.” So simple, yet so profound!

As we enter another new year and work toward our own health and wellness goals, consider leaning into these four healthy food and drink trends using tasty Fx™-approved products from Heinen’s.

Trend 1: Protein-Packed Products

The dietitian in me feels obligated to share that you probably don’t need as much protein as you think. Most people need around 0.8 grams of protein per pound of their ideal body weight. This translates into 120 grams of protein per day for a 150-pound person.

With this knowledge, here are some trending high-protein products at your local Heinen’s to help you meet your protein needs:

  • Good Culture or Organic Valley Cottage Cheese: With 14-15 grams of protein per serving, these cottage cheeses are made from the milk of pasture-raised cows, giving them an omega-3 edge compared to grain-fed cows.

  • Painterland Sisters Organic Skyr Yogurt: This pasture-raised yogurt contains up to 18 grams of protein and no more than 7 grams of added sugar per 5 oz. container. Skyr is similar to Greek yogurt but it’s a bit more tart, with a smoother, thicker consistency due an ultra-filtration process.

  • Seeded Hero Bread: Made from resistant starch and wheat protein, this high-fiber bread offers 12 grams of protein per slice! Customers rave about Hero Bread because they can finally enjoy a low-carb bread without sacrificing the soft texture they crave.

Good Culture Cottage Cheese, Organic Valley Cottage Cheese, Painterland Sisters Organic Skyr Yogurt, and Hero Seeded Bread

Trend 2: Quick and Convenient Meals

In a perfect world, all of our meals would be healthy and hassle free! The good news is that there is a wide assortment of Fx™-approved ready-made/minimal-prep meal components across Heinen’s Grocery and Frozen Departments.

  • Gluten-Free Pancake Mixes: Breakfast can be on the table in under 15 minutes with Simple Mills Pancake and Waffle Almond Flour Baking Mix, Birch Benders Sweet Potato Pancake and Waffle Mix, and King Arthur Baking Company Gluten-Free Pancake Mix.

  • Homemade-Inspired Soup: 18 Chestnuts offers premium soups created with fresh vegetables from local farms. Their four low-fat, vegan, and gluten-free varieties are nutrient-dense and wake the senses.

  • Frozen Meals: Skip the additives, preservatives, and ultra-processed ingredients with one of these Fx™-approved frozen meals.
    • Blue Zones Kitchen Burrito Bowl or Heirloom Rice Bowl
    • Kevin’s Natural Foods Beef Bolognese Bowl, Thai-Style Coconut Chicken, or Roasted Tomato Chickpea Pasta
    • Amy’s Kitchen Veggie Loaf and Mashed Potato Entree, Bean and Rice Burritos, or Brown Rice, Black Eyed Peas, and Veggies Bowl
  • Simmer Sauces: Kevin’s Natural Foods Thai Coconut, Lemongrass Basil, or Cilantro Lime Simmer Sauces can be added to vegetable or meat-based dishes for mouthwatering flavor.

  • Ready-to-Eat Grains: Heinen’s Organic Cooked Brown Rice Bowls make building satisfying bowl-style meals a breeze. Just add a veggie and protein and dinner is served!

Simple Mills Pancake and Waffle Almond Flour Baking Mix, 18 Chestnuts Tuscan Tomato Soup, Blue Zones Kitchen Heirloom Rice Bowl, Kevins Natural Foods Thai Coconut Simmer Sauce, and Heinen's Organic Cooked Brown Rice Bowl

Trend 3: Alcohol Alternatives

You’ve probably heard of people participating in “Dry January,” where they give up alcohol for the entire month following the holidays. Some even commit to an alcohol-free lifestyle beyond January.

Whether you’re looking to drink less alcohol or give it up altogether, these functional and fruity mocktail-style beverages can ease the transition. They are made with supportive ingredients to balance your mood, like L-theanine, ashwagandha, GABA, 5-HTP, Lemon Balm, magnesium, and mushroom extracts. Located in the Mixer Aisle.

  • De Soi Non-Alcoholic Apéritifs
  • Kin Euphorics Non-Alcoholic Alternative Drinks
  • Recess Zero Proof Mocktails

A Can De Soi Non-Alcoholic Apéritif, A Can of Kin Euphorics Non-Alcoholic Alternative Drink, and Recess Zero Proof Mocktails

Trend 4: Better-For-You Cereals

Heinen’s carries an array of healthier cereals, so you don’t have to go without! These Fx™-approved products are full of crunchy goodness with minimal added sugar and no artificial ingredients, gluten, or GMOs.

  • Lovebird
  • Catalina Crunch
  • Three Wishes
  • Seven Sundays
  • Heinen’s Organic Multigrain Flakes
  • Grandy Organics Coconola Original Grain-Free Granola

Tip: If you struggle with portion control, pour your cereal into a coffee mug instead of a bowl!

Boxes of Lovebird Cereal, Catalina Crunch Cereal, Three Wishes Cereal, Seven Sundays Cereal, Heinen's Organic Multigrain Flakes Cereal, and Grandy Organics Coconola Original Grain-Free Granola

Key Takeaway

If you want to be successful in any area of life, it’s essential to set challenging, yet achievable goals. Do yourself a favor and take some time to think about what you want for your body in 2025, then write it out and post it where you’ll see it every day.

Looking for support on your journey? Stop by Heinen’s Wellness Department and introduce yourself to one of our knowledgeable Certified Wellness Consultants. They are eagerly standing by to answer your questions or to take you on a free Club Fx Store Tour to point out the above products and other foods for a healthier you in 2025.

Melanie Jatsek RD, LD

By Melanie Jatsek RD, LD

Heinen's Chief Dietitian, Melanie Jatsek, RD, LD believes that the answer to a strong, healthy and vibrant body lies within. As a published author with over 24 years of experience in wellness program development, health coaching and professional speaking, Melanie offers expert guidance through Heinen's Club Fx program to help customers take inspired action to build the healthy body they were meant to live in without giving up their favorite foods.

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