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Heinen’s Announces Arrival of Bowl and Basket, Paperbird, and Wholesome Pantry Products

Tagged: Featured Update

In August 2024, we enthusiastically welcomed over 140 products from ShopRite’s Bowl & Basket, Wholesome Pantry, and Paperbird brands to our stores. These products are supplied to Heinen’s by Wakefern, the largest retailer-owned cooperative in the United States.

Including baking essentials, pastas, juices, and dairy staples, as well as cleaning and paper products, Bowl & Basket, Wholesome Pantry, and Paperbird products will complement our existing assortment of Heinen’s brand items and further our commitment to providing customers with an expanded selection of great products at a great value.

Bowl & Basket and Wholesome Pantry products are located in our grocery aisles and Dairy Department, while Paperbird products can be found in the cleaning and paper products aisles.

A Box of Bowl and Basket Pancake and Waffle Mix Beside a Plate of Waffles
A Container of Bowl & Basket Cream of Mushroom Beside a Container of Bowl and Basket French Fried Onions
A Cheese and Charcuterie Board Beside a Box of Bowl & Basket Everything Flatbread Crackers

Bowl & Basket

The Bowl & Basket brand features a collection of award-winning, budget-friendly foods made from thoughtfully-selected ingredients. Our assortment of Bowl & Basket products can be found in the grocery aisles and Dairy Department and includes baking essentials, crackers, pastas, juices, and more!

Two Boxes of Paperbird Tissues Beside a Cup of Tea
A Roll of Paperbird Aluminum Foil Beside a Tray of Shrimp and Vegetable Foil Packets
A Paperbird Heavy Duty Plastic Cutlery Set Beside Two Bowl of Chicken Wings

Paperbird

The Paperbird brand features cleaning and paper products that combine award-winning design and functionality with prices that are consistently below national brands. Including disposable plates, napkins, and cutlery, dish detergent pods, food storage bags, aluminum foil, facial tissues, and more, Paperbird products are available in recyclable packaging and allow you to take care of your home and the people in it for less!

We are excited to welcome these quality, well-priced offerings to our stores and encourage our customers to explore and enjoy our expanded selection.

Wholesome Pantry

The Wholesome Pantry brand makes nutritious, wholesome, and USDA Certified Organic food more accessible. Featuring a small selection of items, including almond milk, Wholesome Pantry offers well-priced items made from simple ingredients and free from additives and artificials.

Featured Updates